Top – Down and Bottom – Up Approach

CRKR utilizes both Top-Down and Bottom-Up approaches in the analysis and selection of securities. This encompasses examining from top-down, how the general macro-trends are positioned. To understand the ever quickly changing macro-economic trends, CRKR utilizes the services of some of the leading investment research companies in the world. After gaining comfort on the level and general trends of the macro-economic variables, specific companies find their way into our focus basket. At that stage, the analysis shifts into the bottom-up approach. 
The bottom-up analysis begins with the specific companies in the focus basket. CRKR seeks to identify company-specific characteristics that would derive growth and value opportunities. In doing so, CRKR utilizes the services of some of the world leading investment research companies. Key company-specific variables are analyzed, ranging from revenues and volume growth, earnings quality, cost declines, market adoption and penetration, share count growth, insider activity, institutional money flow and market rotation models. 
CRKR constantly monitors the underlying company-specific investment thesis. The aim is to keep trading, add or trim positions:
-To take advantage of short-term market trends.
-To provide liquidity for investment in companies with relatively more potential.